With the incredible pressures you are currently facing, running your essential businesses at the heart of communities across the UK, we want to ensure that Government are left in no doubt about the impact on you, your business and your customers.
Last year we launched our #notjustapub campaign, where many of you took to social media to tell us about the fantastic things your teams do to support your local communities. This year we want to continue the call for support from Government with the #MyPub
campaign, with members inviting their local MPs to visit their pubs throughout the summer, to see the impact that your businesses have at the heart of your communities.
We are constantly engaging with MPs, Ministers and officials in Government, sharing the challenges you are facing, details from our recent surveys and feedback from across our membership, but nothing delivers that message more powerfully than seeing that first hand in your pubs. Many of you have reported that despite trading becoming more positive, you are seeing significantly reduced profits, which impacts on your potential for growth.
The objective of the #MyPub campaign is to get recognition for your essential businesses, by:
- Showcasing your fantastic local business to your local MPs, showing your support for local skilled jobs, suppliers and communities
- Asking them to call on Government for longer term structural support, reducing the amount of tax that pubs pay, with a priority to reduce VAT, and
- A continuation of the current Business Rates relief for a further 3 years
We have created some social media assets to help you share this message with your local MP's, ensuring they understand why we are asking them to fight for your vital and viable pubs and the support that they will need to survive - please also encourage your teams, customers, friends and families to share why they love #MyPub and why it deserves urgent support.
We have provided a template letter for you, which you can amend with your stories to personalise the huge challenges that you are facing. Please feel free to add or use your own words across all social media platforms, but please remember to include the hashtag #MyPub and tag the BII via the handles below in all posts so we can re-share them.
Twitter - @BIIandBIIAB
Facebook - @BIIandBIIAB
Instagram - @BritishInstituteofInnkeeping
LinkedIn - British Institute of Innkeeping