10 March 2025

Publicans invited to join the BII at The Pub Show 2025

Pub owners and operators looking to enhance their knowledge, connect with industry leaders, and drive success in their pubs are invited to join the British Institute of Innkeeping (BII) at The Pub Show 2025, taking place on 17-19 March at Excel London as part of Food, Drink & Hospitality Week.

With a series of insightful and interactive sessions on The Pub Stage, this year’s show promises to deliver valuable content for publicans seeking to improve pub management, sustainability, and business growth.

Highlights of The Pub Stage

One of the key sessions, ‘How to Create Loyal and Resilient Pub Teams’, will see top publicans and industry experts come together to share insights on building resilient and loyal pub teams. This discussion will cover strategies for developing strong leadership, cultivating a positive pub environment, and overcoming the challenges publicans face when it comes to team management. Attendees will walk away with actionable tips for fostering an engaged, dedicated workforce.

Another valuable session, ‘Sustaining Your Business for the Future’, will focus on equipping publicans with the tools needed to future-proof their businesses. Industry experts will explore how to develop a sustainable business model that not only survives but thrives in the ever-changing landscape of the hospitality sector. This session is ideal for publicans looking to strengthen their operations and ensure long-term success.

‘Driving Business Growth Through Pub Superfans’ is another must-attend session, where publicans will learn how to cultivate a community of passionate superfans who keep returning to their pub. Through expert insights on loyalty-building techniques, customer engagement, and effective marketing strategies, this session will help publicans attract and retain a dedicated customer base, driving business growth and long-term success.

Additionally, the BII will host an exclusive St. Patrick’s Day Lock-In Event for pub and bar managers. This special event will take place in The Pub Show’s Beer Garden, WH Silverbacks, where publicans can enjoy the lively tunes of a traditional Irish band while raising a glass and building meaningful connections with fellow industry professionals.

Publicans can look forward to these exclusive, informative sessions, designed to help them gain new skills, stay ahead of industry trends, and network with like-minded individuals. By attending, they will be equipped with the insights needed to lead their pubs to greater success and sustainability in an increasingly competitive market.


For more information and to register for your complimentary trade ticket The Pub Show 2025, visit thepubshow.co.uk before 16 March. 

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